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FAQs

What makes your company different than all of the other seminar marketing companies?

How much does it cost and what do I get for my money?

Do you advise your clients to serve lunch or dinner at their seminars?

How much lead time do you need?

Do I design my seminar based on your invitation?

What if I’m in an area that has been “marketed” to death?

How do I get started?


What makes your company different than all of the other seminar marketing companies?

Quite a few things. Experience: For over 13 years, we have processed and mailed more than 9,000 seminar promotions in every state in the country. Personal Attention: We stay with you every step of the way, instead of selling you a “system” to implement yourself and hope for the best. Focus: We don’t sell boot camps, seminar presentations or financial products. It is our job to fill the rooms at our clients’ seminars with as many qualified prospects as possible. Period. We stick with what we know and what we do best - marketing.

How much does it cost and what do I get for my money?

Depending on the style of invitation you want to use, the
cost is $.70/invitation or $.75/invitation based on a 5,000 piece mailing. Our RSVP service is $.05/invitation. Our combination RSVP service and confirmation calls are $.08/invitation. All basic services include full consultation, mailing list and research, copywriting and art layout, invitations, admission tickets, reply RSVP cards, envelopes, all mailing services, postage and a printout of the mailing with phone numbers (where available).

Do you advise your clients to serve lunch or dinner at their seminars?

Absolutely. The increased attendance at lunch or dinner seminars results in more appointments which translates into more business written for you. Experience has shown that trying to save money by not serving a meal does not produce a better ROI or a more qualified audience. Instead, it ends up costing more money in the long run. Follow our formula and you will see more qualified prospects, set more appointments and write more business.

How much lead time do you need?

Starting from the day we receive your zip codes and invitation copy, we need 35 days (45 days for the West Coast) from the date of your first seminar.

Do I design my seminar based on your invitation?

No, our system will work with whatever seminar you have purchased or developed. We will customize our invitation copy to fit your seminar, not the other way around.

What if I’m in an area that has been “marketed” to death?

We have worked in every market in the country. At one time or another, we’ve had clients in every metropolitan area tell us that their market is “over-saturated”. So frankly, that leaves you three options: move to a smaller market, quit the business, or simply market your seminars better than your competition. We believe you’ll choose the latter - and we can help. Rather than let your competition dictate your future in the business, team up with Impact Marketing and get ahead of the competition, regardless of the area.

How do I get started?

It’s easy! Follow the three simple steps outlined on our Getting Started page, or call us at 888.467.2283.


If your question is not listed here, call us toll-free at 888.467.2283. We’re happy to answer any questions you have and we’ll send you a complete FAQ book with more tips and tricks for seminar marketing.

 

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Call us toll-free at 888.467.2283

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